Brand Management
Services in Pakistan

In marketing, brand management is the analysis and planning on how that brand is perceived in the market.

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What is Brand Management Services in Pakistan?

Brand Management Services in Pakistan in marketing, is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management company in Karachi,Pakistan. Tangible elements of brand management include the product itself; look, price, the packaging, etc. The intangible elements are the experience that the consumer has had with the brand, and also the relationship that they have with that brand.If you are looking to complete Brand Management Services in Pakistan Core Solutions Services is the right place for you best Brand Management company in Karachi Pakistan.

Brand Management Services in Pakistan
Brand Strategy

Functions of
Marketing

Brand Management Services in Pakistan Brand management is a function of marketing that uses special techniques in order to increase the perceived value of a product. Based on the aims of the established marketing strategy, brand management enables the price of products to grow and builds loyal customers through positive associations and images or a strong awareness of the brand.

Brand management is the process of identifying the core value of a particular brand and reflecting the core value among the targeted customers. In modern terms brand could be corporate, product, service or person. Brand management build brand credibility and credible brands only can build brand loyalty, bounce back from circumstantial crisis, and can benefit from price-sensitive customers. There are some of tools which use for brand management. Core Solutions is the right place for Brand Management in Karachi, Lahore ,Pakistan. Best Brand Management company in Pakistan, Karachi, Lahore

ATL Marketing Services Pakistan

ATL marketing stands for ‘Above The Line’ Marketing. Above the line marketing is a strategy known for brand building and widespread marketing. This kind of marketing has a very broad reach and is largely untargeted.
ATL activities are done at macro level. Here are few examples:

  • Radio
  • TV
  • Newspaper & Magazines
  • Press
  • Photo shoot

This kind of marketing is mostly used for building brand awareness and goodwill.

BTL Marketing Services Pakistan

BTL Marketing stands for ‘Below The Line’ Marketing. Below the line marketing is considered to be highly targeted. This kind of marketing targets specific groups of people.
BTL activities are done at macro level. Here are few examples:

  • Email Marketing
  • Giveaways
  • Display Screens
  • Press Release
  • Billboards & Banners
  • Website & SEO
  • Social Media Campaigns

This kind of marketing is best for conversions and direct response.

Email Marketing:

Email marketing offer a free marketing tool. Set up a system in which every new customer is asked for an email address. While some will decline, many will provide one. Arrange to have an email blast sent once a month. A blast is an email sent out at once to every customer and potential customer in the data base. Use the email to showcase sales, new products or seasonal items. Invent interesting blasts so they are not ignored. For example, tell customers that if they mention a certain thing when placing their next order, they will get a discount.

Giveaways:

Spread the word about your business by giving away prizes. This marketing tool allows you to gather important information about potential customers. Choose a prize, such as a product basket, month of service or free consultation. Announce the contest and design an entry form that requires customer name, email address and mailing address. Choose a winner each month and enter the information about each entrant into a database for future newsletters and sales fliers.

Display Screens:

Outdoor advertising continuously encompasses new technology. With the use of display screens, the outdoor advertising industry is even more powerful. By going digital, this appeals to our technologically-driven minds. It also helps advertisers stay on top of current trends and incorporating those into daily messages.

Press Release:

Write press releases and place them online as well as in local newspapers. Each time your company participates in a civic event, have someone to take photographs, write up what you did to help the organization and send it to publications and sites for publication. Your website is more likely to publish items with local flavor to target your customers and achieve your set goals.

Billboards & Banners:

Outdoor advertising is one of the most cost effective forms of advertising on the market. Most billboards and other sign and banner programs cost less to display your ads. A static Ad on billboard is always helpful to attract and convert potential public into customer. Billboards and Banners attract large number of commuters and therefore are known as the best source of advertisement as compared to the Ads on other medium.

Website Designing Services in Pakistan:

If you have a business and don’t have a website, you are losing out on great opportunities for your business. A website itself can be used to accomplish many different marketing strategies to help your business grow.
To stay in business and to compete with market you need a team professionals to develop your website by keeping in mind the nature of your business. Core Solutions has every solution to develop a website as you desire. A perfect website can attract visitors and introduce you properly in the business world.
We offer all types of websites for our clients from static websites to e-commerce sites on the nature of your business.

SEO Services ( Search Engine Optimization):

SEO stands for ‘Search Engine Optimization’. Once website is developed, it is important to tell the world about your website and what business you offers. To accomplish your marketing goals and to interact with your customers your website must be displayed at the top of every search engine.
This requires the service of professional SEO experts we have in our company. We offer all types of SEO techniques including White hat techniques to boost your business. CS is the Best SEO services company in Karachi, Lahore , Pakistan.

Social Media Marketing Campaigns/Digital Marketing:

Social media Marketing campaigns are also important to market your business or drive the traffic towards your website through site referrals. There are multiple social media channels that can be very effective for promoting your business.Cs is the best Social Media Marketing Company in Pakistan who is providing Social Media/ Digital media marketing campaigns in Pakistan  and several countries like UK, USA, Canada .

Facebook Marketing:

Facebook marketing is used for Facebook users to attract a huge number of users and converting them to a potential customers. Facebook Marketing in Pakistan is very famous platform now days. Over the years Facebook marketing is the most used social media and the most top rated among everyday users. Promoting your brand and business on Facebook is very helpful for growing business. Social media campaigns and Digital marketing in Pakistan are very famous and most cost effective way to promote your business, products to all over the world or specific countries.

Google marketing ( Search Engine Marketing):

I. CPC (cost-per-click)
Cost per click is the amount your business earns each time a visitor clicks to your site. CPC is not fixed and is determined by advertisers. Through CPC you can generate income from your website.

II. PPC (pay-per-click)
PPC is a marketing strategy in which advertisers have to pay each time their ad is clicked. It’s a way for buying visitors to your site. Every growing business needs to be recognized and PPC is the best way to promote your site and business.

III. AdWords
Google AdWords is a service introduced by Google for businesses wanting to display their ads on Google and its advertising network. Businesses has to pay when their ad is clicked and therefore had to define a specific budget for this service.

Brand management is the application of marketing techniques to a specific product, and brand that simply put into simple words, it is the application of a product and brand. It is important for any business to increase the product’s value to their customers and increase the brand’s franchise, Quality and Equity.

Our experts Brand managers and marketers see a creative brand as a promise that increase the level of quality people to some extent from a brand. And it will continue in future purchases. This may increase sales by making a comparison with competing products. It also enable the manufacturer to charge more and earn a premium for the product and boosting earnings. Since the value of the brand is actually giving the profit that generates for the manufacturer and producers, this clearly shows that brand management for any business.

Brand management is the application of marketing techniques to a specific product, and brand that simply put into simple words, it is the application of a product and brand. It is important for any business to increase the product’s value to their customers and increase the brand’s franchise, Quality and Equity.

Our experts Brand managers and marketers see a creative brand as a promise that increase the level of quality people to some extent from a brand. And it will continue in future purchases. This may increase sales by making a comparison with competing products. It also enable the manufacturer to charge more and earn a premium for the product and boosting earnings. Since the value of the brand is actually giving the profit that generates for the manufacturer and producers, this clearly shows that brand management for any business.

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